Sometimes it feels like Portugal doesn’t get the same recognition as Spain or even Greece. But there’s no doubting its appeal as a popular holiday destination, no matter the time of year. From the rich culture and history in Lisbon to the beaches of the Algarve, Portugal has a little bit of everything. And these are the destinations you should be promoting to your customers.
Lisbon needs to be one of the first places you advertise for customers who love city breaks. It’s Portugal’s capital and is filled with cobbled alleyways, ancient ruins, delicious local food, a thriving art scene, and so much more. Tell your customers about castles like Castelo de São Jorge and the many bars playing jazz until the early hours of the morning. It’s hard not to fall in love with Lisbon once you’ve experienced it up, close and personal.
As Portugal’s second city, Porto is another gem catering to a wide range of tastes. There’s a strong sense of history here, from 14th-century walls to winding mediaeval streets. Then there are the picturesque houses full of vibrant colours, waterfront restaurants serving up tasty seafood and many great bars with enviable wine lists. On top of all that, Portugal is a UNESCO World Heritage Site, effortlessly combining old-world charm with modern pizzaz.
The Algarve 🏖️
For holidaymakers looking for soft sands and pristine waters, the Algarve is the place to visit. It’s home to some of the most beautiful stretches of coastline in Europe, where tourists will find hotspots jam-packed with sun-seekers in the summer as well as secluded places away from the crowds. Tell your customers about the old town of Lagos with its bustling restaurants and friendly locals.
A trip to Funchal offers narrow streets and leafy squares to explore. The town is Madeira’s capital and has plenty of hilly hikes with beautiful views ready to reward you at every turn along your ascension. Tell your customers about the historical sights, such as the cathedral and Colégio church, before encouraging them to visit the many beaches found in the Madeira Islands.
Portugal has a beautiful coastline found in the Algarve, Madeira and beyond, but its cities are often underrated. So inform your customers about places like Braga, Portugal’s third-largest city, full of great restaurants, regular festivals, and plenty of historic sights. It’s arguably the de facto place to visit in Portugal if your customers want to embrace the country’s past. Braga is bursting with historical landmarks, from a stunning 12th-century cathedral to a 14th-century church and two sets of Roman ruins.
Holiday now, pay for it later 🛫
Whether you’re a small, medium or large travel brand, your customers are looking for alternative ways to pay. Holiday prices can easily mount up, so give them more flexibility by helping to spread the cost over several payments.
With Fly Now Pay Later’s flexible payments, you can increase average order value and ensure customers don’t drop off at the checkout stage. As a result, you can grow your revenue while increasing customer loyalty, as they’ll come to see your brand as the place to book holidays with more flexibility.
Portugal is one of Europe’s best countries, catering to a range of tastes. It’s a great destination to promote to your customers, especially ones looking for variety. From charming towns full of history to beachside paradises with quintessential Portuguese charm, Portugal offers a blend of holidays. And with Fly Now Pay Later, your customers can make magical holiday memories by spreading the cost and enjoying more financial freedom.